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http://blog.socialmedia.com/facebook-may-be-over-100-million-but-many-apps-show-0/
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SocialMedia: Facebook May Be Over 100 Million, But Many Apps Show 0

Joseph · 1 year ago

I agree. MAU is definitely a very misleading indicator and DAU is much more indicative of real usage of an app.

Without DAU it will be impossible to gauge true usage of apps or to make good comparisons.